Wednesday, March 21, 2007

UK Box Office Review

1. - Norbit - £1.069m
2. - Premonition - £1.021m
3. - Hot Fuzz - £0.688m
4. - Becoming Jane - £0.562m
5. - Ghost Rider - 0.491m
6. - Outlaw - £0.305m
7. - Charlotte's Web - £0.230m
8. - The Illustionist - £0.222m
9. - The Number 23 - £0.195m
10. - Stomp the Yard - £0.192m

The UK box office slumped this week to its third lowest level in a year. For the second week running Norbit led the way with a decent £1.069m, down an understandable 46% from last weeks opening. With over £3.5m in the bank to date, the film could end up in the £5-5.5m range.

Opening in second with moderate results was the Sandra Bullock starring thriller The Premonition. With just over £1m from 357 theatres the film averaged a solid £2862. The film was slammed by critics as one of the worst films ever (see its ratings on Rotten Tomatoes), therefore its reasonable opening once again indicates the growing irrelevance of critical acclaim to a films success.

A couple of UK pictures followed in third and fourth with some pretty decent results. Hot Fuzz fell a heafty 48% in its fifth to 688k for an ultra impressive total of just over £19m, almost trpile the £6.5m taking of Edgar Wright's last film - Shaun of the Dead. Becoming Jane followed with the smallest decline in the top ten - 13% - to 563k for a £1.781m total. The James McAvoy and Anne Hathaway film could have legs in weeks to come.

Rounding out the top five was Ghost Rider with 491k in its third week for total just over £4m - pretty underwhelming for an effects driven movie.

Other debutants this week included Stomp the Yard with a poor 192k and the Sienna Miller starring Factory Girl in eleventh place with a likewise poor 157 k. Long term prospects for both movies do not look good.

For more details of this weeks box office check out the UK Film Council Site for all the official statistics.

No comments: